Getty Images is a leading global visual content creator and marketplace offering a comprehensive collection of high-quality stock photos, videos, illustrations and music for creative and editorial use.

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What is Getty Images
Getty Images is a preeminent visual media company and supplier of stock images, editorial photography, video and music for businesses and consumers worldwide. Founded in 1995, Getty Images has grown to become one of the largest and most trusted sources for visual content, with an expansive library of over 477 million assets. The company serves a wide range of customers including creative professionals, media organizations, advertising agencies and corporations looking for high-quality visual content for their projects.
Key Features of Getty Images
Getty Images is a leading global visual media company offering a vast library of high-quality stock images, editorial photography, video, and music for commercial and creative use. It provides royalty-free and rights-managed content, custom content creation services, AI-powered image generation, and digital asset management solutions. Getty Images serves various industries with its extensive collection of over 477 million assets, advanced search capabilities, and licensing options. Extensive Media Library: Access to over 477 million high-quality images, videos, illustrations, and music tracks for diverse creative needs. AI-Powered Image Generation: Generative AI tool to create custom images based on text prompts, trained on Getty's vast creative library. Custom Content Creation: Utilizes a network of 340,000 creators and data-driven insights to produce exclusive branded content. Rights Management: Offers various licensing options including royalty-free and rights-managed content with legal protection. Digital Asset Management: Media Manager tool for organizing, controlling, distributing, and measuring digital content.
Use Cases
Advertising and Marketing: Sourcing high-quality visuals for advertising campaigns, marketing materials, and brand communications. News and Media Publishing: Accessing editorial images and videos for news articles, magazines, and online publications. Web and App Design: Finding and licensing visuals for website designs, mobile applications, and digital products. Corporate Communications: Creating custom branded content for internal communications, presentations, and reports. Film and Television Production: Sourcing stock footage and archival content for use in film, TV shows, and documentaries.
Pros
Vast library of high-quality content Advanced search and filtering capabilities Comprehensive licensing options and legal protection Innovative AI-powered tools and custom content services
Cons
Higher pricing compared to some competitors Can be overwhelming for casual users due to extensive options Reported issues with customer support
How to Use Getty Images
Go to the Getty Images website: Visit gettyimages.se or your country's Getty Images site Search for images or videos: Use the search bar at the top of the page to enter keywords related to the type of content you're looking for Filter your search results: Use the filters on the left side of the search results page to narrow down by image type, orientation, people, ethnicity, age, etc. Preview images: Click on an image thumbnail to see a larger preview and more details about the image Select your license type: Choose between royalty-free, rights-managed, or editorial licenses depending on your intended use Choose image size: Select the appropriate file size for your needs Add to cart: Click 'Add to Cart' for the images you want to purchase Create an account or log in: You'll need to create a Getty Images account or log in to an existing one to complete your purchase Complete your purchase: Review your cart, enter payment information, and complete the transaction Download your images: After purchase, download your licensed images from your account
Getty Images FAQs
1.Do I need to buy a license to use Getty Images?
In most cases, you need to buy a license to use images from Getty Images, including for websites, social media, advertisements, marketing campaigns, corporate presentations, newspapers, magazines, books, web and mobile applications, product packaging and personal use. However, you can use some images without paying through the Embed feature for non-commercial use on websites or blogs.
2.What types of licenses does Getty Images offer?
Getty Images offers royalty-free licenses for creative images and videos, which provide broad usage rights. They also offer rights-managed licenses for editorial images and rights-ready licenses for video clips, which are based on specific usage parameters.
3.Can I use Getty Images for personal projects?
For personal use like home decor or private event invitations, you can get a one-time use creative license. Editorial images cannot be used for personal/home use. Contact Getty Images to set up a creative use license for personal projects.
4.What is Premium Access?
Premium Access is a subscription plan that provides access to millions of high-quality images, videos, and music tracks from Getty Images. It offers customizable plans and simplified licensing for various content collections.
5.Does Getty Images offer AI-generated content?
Yes, Getty Images offers an AI image generation tool. Their updated model provides faster speeds, higher quality results, and camera controls for generating AI images.
6.What is Custom Content from Getty Images?
Custom Content allows you to create exclusive content for your brand by leveraging Getty Images' global network of 340,000 creators and data-driven insights to produce content tailored specifically for your brand.
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