What is Robly Email Marketing
Robly Email Marketing is a cloud-based email marketing and automation tool designed for businesses of all sizes, with a focus on small businesses, charities, non-profits, and educational organizations. Founded in 2013 and headquartered in New York City, Robly offers an easy-to-use platform with features like OpenGen, RoblyAI, and RoblyENGAGE to help marketers achieve higher open rates and grow their email lists more effectively. The company has received numerous industry awards and accolades for its innovative approach to email marketing.
Key Features of Robly Email Marketing
Robly Email Marketing is a cloud-based platform that offers innovative features to boost email open rates and grow subscriber lists. It provides proprietary technologies like OpenGen and Robly AI to optimize email delivery, along with customizable templates, automation tools, list segmentation capabilities, and detailed analytics. The platform is designed for businesses of all sizes and offers integrations with various apps and e-commerce platforms.
OpenGen Technology: Automatically resends unopened emails with a new subject line, increasing open rates by up to 50%
Robly AI: Uses artificial intelligence to determine the optimal time to send emails to individual subscribers
Exit-Intent Pop-ups: Helps grow email lists up to 5 times faster than traditional sign-up forms
Customizable Templates: Offers a wide range of mobile-responsive email templates that can be easily customized
Advanced Segmentation: Allows creation of complex segments using multiple criteria for precise targeting
Use Cases
Small Business Marketing: Helps small businesses create and manage effective email campaigns to engage customers and drive sales
Non-profit Outreach: Enables non-profits to communicate with donors, volunteers, and supporters through targeted email campaigns
E-commerce Customer Engagement: Allows online retailers to send personalized product recommendations and promotional offers to customers
Event Promotion: Facilitates sending invitations, reminders, and follow-ups for events and webinars
Pros
User-friendly interface with drag-and-drop email editor
Innovative features like OpenGen and Robly AI to improve email performance
Excellent customer support with US-based team available 24/7
Cons
Pricing may be higher compared to some competitors
Some users report limited features compared to more advanced email marketing platforms
How to Use Robly Email Marketing
Sign up for a free trial: Go to Robly's website and sign up for their 14-day free trial to get started.
Import or add contacts: Import your existing email contacts or add new ones to build your subscriber list.
Choose an email template: Select one of Robly's mobile-responsive email templates or create your own custom design.
Customize your email content: Use the drag-and-drop editor to add text, images, buttons and other elements to your email.
Set up list growth tools: Enable Robly's exit-intent pop-ups and other sign-up forms to grow your email list.
Create an email campaign: Set up your email campaign, choosing your recipients, subject line, and send time.
Enable OpenGen and Robly AI: Turn on Robly's AI features to optimize send times and resend to non-openers.
Send your campaign: Review and send your email campaign to your subscribers.
Analyze campaign performance: Use Robly's analytics to track opens, clicks, and other metrics for your campaign.
Set up automated email journeys: Create automated email sequences triggered by subscriber actions or time-based events.
Robly Email Marketing FAQs
1.What is Robly Email Marketing?
Robly is an email marketing platform used by over 25,000 small businesses. It offers features like customizable templates, list growth tools, automation, and proprietary technologies like OpenGen and Robly AI to increase open rates.
2.What are some key features of Robly?
Key features include customizable email templates, list growth tools like exit-intent pop-ups, automation workflows, OpenGen and Robly AI for increased open rates, segmentation capabilities, and integrations with other apps and platforms.
3.How much does Robly cost?
Robly pricing starts at $19 per month and increases based on number of contacts. It offers unlimited email sends for accounts with less than 50,000 contacts. There is a 14-day free trial available.
4.What kind of customer support does Robly offer?
Robly offers 24/7 US-based support via phone, chat and email. They also have an online knowledge base, FAQ section, and video tutorials.
5.How does Robly compare to other email marketing platforms?
Robly is considered easier to use than some competitors like Constant Contact, with features like OpenGen and Robly AI that can increase open rates by up to 50%. However, it may not be as sophisticated as some other similarly-priced options in terms of advanced automation capabilities.
6.What is OpenGen?
OpenGen is Robly's proprietary sending technology that can increase open rates by up to 50%. It automatically resends campaigns to contacts who didn't open the original email, with a different subject line.